Fender American guitars AKA "American Standard" Stratocasters. Thes guitars are made in America in California. What to look for: The "American Standard/Series" has a serial number on the back of the neck. An American Fender made in the 1990's has a serial number that starts with "Nx" and an American Fender made startin in the year 2000 will start with a "Zx". (the "x" equals the last number of the year's model)